I recently had the pleasure of speaking with David Edelman, a highly sought-after marketing and digital transformation advisor and lecturer, about how healthcare journeys can be improved and how AI is evolving healthcare to new levels.
7 Key takeaways from the conversation:
Knowing where the value is, is key to starting a digital transformation
An aligned leadership group is required for a successful transformation
Focus on the customer journeys
Engage and incentivize employees to ensure momentum, as these projects can take years to deliver
Customer expectations have increased due to the pandemic including their demand for more transparency, especially in pricing
AI is going to enable incredible leaps in healthcare processes and outcomes
Extra: The economics and experience behind the long CVS receipt
Watch with a 7-day free trial
Subscribe to Decoding Customer Experience to watch this video and get 7 days of free access to the full post archives.